When we think about workplace culture we often picture the motivational poster on the wall or the annual holiday party, but culture that actually motivates employees to stay longer goes far beyond these things, and isn’t as ‘fluffy’ as you may imagine. Being restaurant owners in these times has put us on the ‘small business […]
Don’t Be a Vidiot: Tips for Communicating in a Remote World
Please note that while the shortcuts and settings mentioned below are specific to Zoom, the digital communication tips referenced in this blog are universal for whatever video conference platform you choose. COVID-19 transformed a vast majority of office workers into stay-at-home workers. Instead of being united by water cooler talk and endless hours in conference rooms, […]
5 key survival techniques for small businesses during a crisis
Small businesses are fundamentally changing business models by taking on new delivery channels, services, and products, as well as customers. Ninety-two percent of small businesses have used the pandemic crisis to reinvent themselves, according to GetApp’s new research, America’s Small Businesses Have Reinvented Themselves. Small businesses are changing operating hours, revamping pricing structures, and adding new payment […]
The Elements of a B2B Social Media Marketing Strategy
Social media is a big part of our daily lives. It connects us to the world. Informs us. Entertains us. Consumer adoption of mobile technology has swung the door open for B2B digital marketing services to play a critical role in reaching buyers wherever and whenever they’re connected. An optimized B2B social media strategy is a straightforward […]
NCET Biz Tips: Sierra Office Solutions helps businesses innovate and adapt to the new workplace
When Sierra Office Solutions moved to remote work on St. Patrick’s Day in response to the COVID-19 pandemic, the team quickly learned to leverage the tools that the organization had available as a Xerox company. “They equipped us with WebEx, with proposal and presentation tools, and a powerful marketing and communications platform that we use,” […]
Marketing your business out of a pandemic
With the reopening of our economy slowly in progress, business owners are asking themselves “where do I start on my marketing?” There is no one-size fits all answer, but there are some must-do tasks to get started. Identify what you were doing and assess what worked with actual results and discard what didn’t. But realize […]
NevadaNano inks marquee deal with Canadian firm
SPARKS, Nev. — Since spinning out of the University of Nevada, Reno as a startup in 2004, NevadaNano has come a long way. The Sparks-based tech firm, which develops digital-based vapor detection sensors, has raised nearly $29 million in funding, been granted more than two dozen patents, and two years ago brought its product to […]
Google Provides Free Online Workshop for Nevada Small Businesses – Register Now!
NCET is partnering with Google, U.S. Senator Catherine Cortez Masto, the Nevada Small Business Development Center (SBDC), and the Connected Commerce Council for Nevada to co-host an online workshop for small business owners. As part of the tech company’s ‘Grow with Google’ initiative, the workshop is designed to help small businesses with online tools for […]
NCET Biz Tips: Ask NCET
What suggestions can you offer about creating a new website? How can I improve my company’s culture? NCET’s panel of business and technology experts answer your questions in our new monthly column.